Raising the Bar: Geetika Mahandru on How India Is Redefining Celebration


For many Indians today, celebrations are no longer about loud parties. They’re about meaningful experiences. Geetika Mahandru believes that premium spirits are becoming the centerpiece of these modern moments. Whether it’s whisky with a heritage story or a cocktail with a personal twist, young consumers want their drinks to reflect their personality. Mahandru notes how social media and the rise of cocktail culture are adding new excitement to every pour.

Geetika Mahandru adds that IndoBevs is proudly delivering this new vision with its range of luxurious drinks. From Enso Japanese Whisky to God’s Own Brandy, each product is made to connect with evolving tastes. She also stresses the importance of strong distribution networks and quality control to bring premium drinks safely and consistently to a wider audience. The goal? Let every sip tell a story worth sharing.

Read More: https://firstindia.co.in/news/press-releases/geetika-mahandru-discusses-how-indian-consumers-are-embracing-premium-spirits

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